Is IGTV over? The changes that Instagram will have to publish videos

Through its official forum, Facebook announced that it has implemented a series of changes to its IGTV and video feed on Instagram.

Mark Zuckerberg's brand also indicated that a new video tab has been incorporated into Instagram profiles, this as a combined video format so that people can discover new attractive content more easily.

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According to the company, the bet with this novelty seeks to help the community of creators to promote the video format as a key resource to create their stories.

What changes are coming to IGTV and the Instagram Feed?

IGTV and feed videos will now be a similar format, however the way you upload these content will be similar. Just press the '+' sign that is from the camera roll.

However, the user will begin to see the presence of new features such as cropping, filters, and people and location tagging.

Using these tools, users will be able to continue posting their videos through Stories and sharing them through direct messages.

Are the metrics for analyzing videos changing?

Facebook indicated that the new 'Video' tab will be home to this combined video format. When the user is viewing content in full screen, they can also continue scrolling to discover new video content from creators that may be of interest to them.

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The brand also assured that it will gradually merge the statistics of the publications in the feeds and videos, the platform's bet is to offer a combined metric. This modification would also help to better understand the behavior of posts.