LeBron James, the first NBA to earn $ 1 billion dollars
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LeBron James is a player who likes to monopolize records, a born winner inside the courts.But now their feat no longer stay in the basketball parquet.His qualities within the business world have paid off, the NBA star has managed to manage his image to achieve the greatest possible economic revenue.
LeBron James has won $ 330 million for salary as a basketball player.The remaining amount, those $ 700 million outside the court for sponsorships, licenses and its media business.LeBron James is a walking product.AT&T, Beats, Blaze Pizza, GMC, Nike, PepsiCo son algunos de sus socios.
So far no active 'basketball' had managed to enter $ 1 billion.It is true, Michael Jordan has managed to bill more than $ 2bll throughout his life, although that amount occurred after his withdrawal.Thanks to the vertiginous increase in income in the Jordan brand of Nike.
There are other athletes that have accumulated this amount throughout their career, but in other sports.In the Golf Tiger Woods, the Floyd Mayweather boxing, in Cristiano Ronaldo and Lionel Messi football, in Roger Federer tennis.LeBron James is the first American athlete in a team game to get that figure.
The NBA is the fastest way for EE -team sports stars.UU, accumulate profits.The League, with some help from Nike and Adidas clothing brands, makes the All-Stars.In addition the competition is every time a machine of generating income, for example Luka Doncic Poede gets to opt for a $ 200 million contract in five years.
Space Jam: A New Legacy
The Los Angeles Lakers player has gotten into the world of cinema, not only as an actor but as a producer.This weekend the second part of Space Jam was released.The criticisms of the film are not going very good, the total investment has been $ 150mll, the first week raised just over $ 30mll, a figure very far away from what was expected.
Although the film does not come out as expected, something normal taking into account the success of the first film.LeBron James's business capacity goes far from his facet as a athlete, exploiting his influence and image.