Netflix premieres its online store with limited editing products
Netflix lanzará una tienda en línea para vender ropa de edición limitada, artículos de estilo de vida y coleccionables basados en Stranger Things, Lupin y otros programas populares, anunció el gigante del streaming en su blog.In principle, Netflix.Shop will be available in the United States and will expand to other countries in the coming months.
The video broadcast pioneer faces a growing list of competitors offering their own transmission services with new films and television programs.In April, Netflix did not reach Wall Street projections for new subscribers.
The online store offers a new source of income for Netflix and expands its product line beyond the items it sells through members such as Target Inc and Walmart Inc.
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The merchandise in the online store will be "clothing and high quality high quality life products," said the company.The items that debut this month include street clothing and action figures based on anime series "Yasuke" and "Eden", and clothing and decorative items inspired by the French criminal thriller "Lupin", said Netflix."Lupin" products were developed with the Louvre Museum.
En el futuro, la compañía planea presentar productos basados en las exitosas series "The Witcher" y "Stranger Things" y el logo de Netflix de la casa de moda japonesa BEAMS. Netflix también ha creado videojuegos basados en los programas "Stranger Things" y "La casa de Papel".
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