Examples of keywords: what are they, what are they use and how to find key SEO terms and in text analysis

Una mayor cantidad de lectores puede ser el objetivo y el significado de la palabra clave más idónea. Pero para tener un mayor alcance en la web, es importante conocer cuales son las palabras clave que se relacionen mejor con el texto y que tengan mayor efectividad. Encontrar los mejores ejemplos de palabra clave es una tarea previa a la preparación del contenido, ¿pero, qué son las palabras claves en español o dónde ver ejemplos de palabras clave en un texto que sirvan de inspiración?

What are key words?

The keywords in a text are those that provide the reader with more significant and important information within a specific content.They are those that directly show the essence of the implicit message in the text and facilitate the compression of the writing.

Identify what are the keywords within a text allows, in addition to a better understanding of information, the possibility of schematizing the important content and extracting the most relevant data in the text.But what are the key words of a specific text?

Keywords are composed of a single word or a set of them.They are usually at the beginning of the paragraph, although sometimes they can be located in the middle of the text.Mainly they are nouns or verbs that contain all the meaning of the main sentences or ideas.

In terms of SEO and digital marketing, key words serve as an exchange of information between Internet users and thousands of network web pages.Through search engines are the key terms that are related to the theme of websites to show them in user search terms.

For a web page that provides information on physical training, the terms "exercises" "training" or "physical activity" can be some examples of keywords about the relevant content that shows people who consult these issues on the Internet.

What is the meaning of keywords of SEO?

The meaning of SEO keywords is linked to those phrases or words that indicate or determine what a specific content is about and the way they can influence the positioning of a text on the web.Network search engines can "identify" the key word list of a certain website and match them with user search criteria to show them as a result of the consultation.

A web page with well -defined keywords has more opportunities to appear on search engines such as Google or Bing when a person makes a certain consultation.

Types of keywords

There are several types there are other types and examples of keywords that respond to the intention of search and those known as long, medium tail or generic or what are keywords for their extension.

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Informativas

The concept of informative keywords is related to the need for new knowledge that people seek on the network on a particular subject.Generally these words are structured as interrogations or questions: “What is it? How? Where?;However, it is important that not only the structure of the search is observed but also the intention such as those of the type: "Electric Cars" or "Types of Trees" are examples of informative keywords.

In some cases, the search for information is due to a purchase intention;So users can search for data or characteristics of a particular topic to compare products or services that you plan to acquire.This leads to the next type of keywords: now, what are key words?

Transaccionales o comerciales

With commercial keywords the interest of the search engine in acquiring a good or a particular service is shown.They are linked to the reviews of articles, comparative lists of products or services and seek to reaffirm the user's purchase intention.Among the examples of commercial keywords are usually "cheap", "free", promotion "," offer ", among others.

Transactional keywords can also refer to a call to action such as "Subscribe", "Surf Table for sale" "Restaurants with Clertain Delivery", are perfect examples of what are transactional keywords.

Navegacionales

Finally, there are navigational keywords.These are closely related to trademarks or the names of companies or establishments.But, what are the navigational keywords for?People use these types of words to find a specific website without having to copy the complete URL in the address bar.

Those who do these searches already previously know the brand or the website and just want to access that portal again.Therefore, it is very important to correctly establish what are the keywords that define and identify a specific website to ensure that users are redirected to the site every time users want to find it.

How are keywords in SEO?

People who want to position their contents or web pages on the network in an organic way know very well what the keywords are for.However, and although many have a good idea what are the keywords that your website needs, it is not always easy to know what people look for on the Internet.

To do this, there are several technological tools that work as a keyword search engine when the user places some words seeds.But what does Semilla keywords mean?These words or keywords are words related to the theme of your website or business.

Once the list of key seeds is consulted, the software will provide you with a series of examples of keywords related to the criteria and profile of your brand.If the website is responsible for selling mobile phones, some examples of Keywords Seeds could be "cell phones" "telephony" "smartphones".

On the other hand, to accurate.This step allows to know the intentions of recent or most common searches on the subject to make a selection of the key terms more in line with the objective of the content and purposes of the project.

In addition, the fact of knowing what are the keywords best related to the chosen topic provides interesting nuances in the way of presenting the information and a greater scope and connection with the reader and their interests are achieved.

What are the key words in text analysis?

The keywords in a text are those that stand out for concentrating the essence of the article and keeping close to the central theme.

The text analysis technique seeks to extract and identify what are the keywords of a specific article.From there you can place the most used phrases and expressions.

When you manage to extract what are the keywords from the text you can examine the main information of the information and obtain a better comprehension of the content.

Keywords not only deal with the main theme but also about related concepts and their variants.Common acronyms or abbreviations can be a good example of keywords in a research project since they are terms that are frequently used to summarize important points of the main topic.Expressions that indicate geographical location, population context or age group can be examples of keywords in a text that relates to those concepts.

What is the importance of keywords?

To optimize the content of the web pages it is very important to pay special attention to what are the most relevant keywords of the text.This helps the issue to be better classified as search engines and position themselves in the first results of the search engines.

Keywords should be included in titles and H1 because these labels exert a direct influence on the position of the article on the network, according to the search criteria.

A good selection of keywords facilitate that readers interested in certain topic or research can find it on the web.Before the summary, the main link between readers and the article are precisely the keywords.

How to find keywords easily?

There are several effective techniques that allow to find keywords more easily.These practices also help to have a better compression of the text and favor rapid and effective reading.But how to find keywords in a text easily?

Introducción

Within the first 200 words of an article you can find the key words mostly.Because the introduction of the text is important to capture the reader's attention and is the part where the topic to be developed in the content is presented.

Frecuencia

To every two paragraphs, in general, there is a term or a phrase that is a keyword.This is because the content and concepts are structured and distributed in paragraphs so that reading is more fluid and friendly.

Puntos de conexión

Throughout the explanation and development of the subject, there are first conclusions of the different concepts that are explained in the text.In that sense, phrases such as "in conclusion", "in short" or "finally" are clear examples of what the keywords are in a text in a text closes on an important concept or aspect of the topic.There, very often, keywords of the central point of the article are found.

Conceptos principales

You identify what are the key words of a text can be done when finding the fundamental concepts of the topic.These ideas obey names, characteristics and even actions, represented by verbs.

Scanner y skimming

With the use of rapid reading techniques such as Scanner and Skimming you can search and locate keyword examples of a text.The first consists in searching line by line words that are repeated or related to each other to identify the main theme of the article.The idea is to "scan" with your eyes in search of a certain word or phrases.

The skimming, meanwhile, is a slightly more "superficial" reading, in which the first phrase of each paragraph is basically read, taking words here and there.In this way, a wide vision of how the paragraphs are structured and how the information is distributed is obtained.

Keyword uses

Key words within a text not only helps search engines to find the content on the web, but also favor a connection between the reader and the brand;It facilitates the understanding of research and, in addition, to understand the way people seek data and information on the network.Here are some examples of keywords in a text and its different uses.

Contestar preguntas

The correct definition of keywords in an investigation can favor answering the different questions of search engines on the network.Although there are websites such as Quora and Clarity where users raised their doubts to the forum, they also consult on Google to answer certain questions: "What is photosynthesis" "how a furniture is armed" or "how much is a foot in meters", they are some examples of keywords that seek to provide a specific answer and can help position a text on that particular topic.

Calidad del tráfico

Being clear for what is the keyword of a certain text is also important.With the use of key terms, it is not only about attracting the greatest amount of public to the content but also that the type of the attracted public is the most ideal and the most in accordance with the objectives of the publication.Therefore, you should look for the best examples of keywords in a previous investigation to determine what are the keywords with the highest quality to segment the correct audience.

Conocer a la audiencia

With the keywords you can understand the search intentions and the needs of the audiences to try a better connection with the search engines.Knowing what is a keyword in a trend or with more use for a certain topic, can help rethink the content to connect better.You can place keyword examples in a text related to the subject and the way the audience reacts.This helps to understand how they look for the contents and what

Where to look for keywords on the Internet?

With the help of some tools, practices and simple to use, on the Internet you can facilitate the search for keywords for a certain text or purpose.These softwares, some free and others of payment, identify what it is are able to provide good examples of

Keyword Tool

It is a good alternative to find examples of keywords according to the criteria that are needed.Keyword Tool is free and can be used without the need to create an account.The tool is able to show more than 700 long -tailed words with a single search criterion.

Answerthepublic

One of the best ways to know what are the most suitable keywords for web content is through the use of Answerthepublic.This tool allows you to download the results in graphics for a better analysis of the suggested keyword list.When the user performs a search criterion, the software shows the questions and consultations that people ask on that subject.

The free version only allows three daily consultations at no cost;However, premium service can be hired at any time.

Wordstream

Wordstream software allows you to suggest ideas and examples of keywords based on the latest Google search data.The tool also provides ideas of key terms according to the country and the theme consulted by the user.

Ubersuggest

This is one of the best -known keyword examples.It is a search engine that not only shows a keyword tree related to the user's criteria;but also provides important data on the traffic and positioning of the words or phrases consulted.Ubersuggest has a free version with certain limitations;But it also offers a payment service with greater benefits.

Keyword Surfer

This keyword search engine has the peculiarity that it connects directly to the Chrome web browser to provide results automatically as the user writes the search criteria.Chrome's free plugin unfolds to the right side of the screen to show the options and suggestions of the best keywords for the user.

Among the data offered are automatic ideas of keyword examples, organic traffic of the first ten pages, according to the term consulted and others.

In conclusion, identify which are the most suitable keywords for the content allow to better present the information so that it is better and more easily.Therefore, when writing a project you cannot forget the techniques and tools that help find the best suggestions and examples of keywords that better position content in search engines.