Why I stopped buying Ivanka Trump products

Five years ago, Carolyn Handley walked through the halls wearing Ivanka Trump shoes at the Trump International Hotel in Chicago.At that point, until last year, she Handley considered herself a follower of the Trump brand.

"I thought the hotelies were great. I thought that her clothing line was well designed and thought," said Handley, a Republican who voted for Hillary Clinton for president. At one point she told two dozen Ivanka Trump garments in her closet, includingabout 10 pairs of shoes and three bags.

In autumn, he got rid of everything, including his wedding shoes.Handley talked about her decision on Twitter, where a number of women have discussed a relationship with the Ivanka Trump brand.CNNMoney approached some of them and asked them to tell their stories.They shared why they are breaking with or staying with Ivanka Trump.

Those who have said goodbye to the line, for political reasons or not, have caused an impact.Online sales of the Ivanka Trump brand decreased 26% last January compared to the previous year, according to the Silce Intelligence analysis company.

We recommend: The Ivanka Trump brand loses its charm or your dad is damaging her?

Nordstrom left the brand, causing an attack by the same president, because he was not selling well.TJ Maxx, Marshalls, Neiman Marcus, Belk and Burlington have announced plans to eliminate or cut their inventory of Ivanka Trump products.

Rosemary K. Young, senior marketing director for the Ivanka Trump brand, has said that sales grew 21% last year, and the company said in a statement that plans to continue growing this year."In recent days, we have seen our brand wrapped in the political sphere, becoming collateral damage to the efforts of others to advance agendas not related to what we do, which is to produce accessible objects and oriented to solutions for our loyal consumers," he saidthe company.

Nulllos retailers have been careful in saying that they are leaving the Ivanka brand for business reasons, not politicians.But for Handley and others like her, the decision was promoted by disagreements with President Trump.

"Everything was not wanting to put my money behind a brand that was part of such a disgusting campaign," said Handley. "I have friends in the LGBT community. I have friends who are Muslims or in interracial marriages, or they are immigrants ... I know peoplethat would be personally affected by these policies. ”

Jennifer, an Advertising Executive from Virginia who asked that her full name be used because her comments could molete her conservative customers and because she fears the reprisal of Trump's defenders, she used to spend between 2,000 and $ 3,000 a year on Ivanka Trump products.

Unlike Handley, Jennifer did not cut fully.

"I had a couple of slips, to put it," he said.

But since last May he has bought anything.Jennifer said there was no particular incident that she would stop buying Ivanka Trump products.It was the accumulated effect of negative rhetoric.

"I felt truly helpless, I felt very sad," he said, "and I thought, well all I can do is not interact with any of his brands in any way."

Jennifer felt that his decision was validated when he saw that the Ivanka Trump brand promoted a bracelet that Ivanka used during an interview with "60 minute."

"I feel as if the only way to have an impact on this family is to withdraw our economic support," he said.

Kaye Monk-Corgan, who lives in Wichita, Kansas, agrees.

"It happens that, with this particular administration, there is an opportunity to protest with ... where we spend our money," he said.

A6A SAME AS A/ Political Cartoons.Show Students How To Analyze Photos Thru a Geography Lens Rather Than A Traditio ... https://t.co/fekbqgpaz8

— Ken Carano Wed Mar 21 01:47:16 +0000 2018

Monk-Corgan was buying shoes with his children last June when he lifted a black moccasin, and returned to the shelf when he saw that he was from the Ivanka Trump brand.Before that, she had acquired five or six pairs of brand shoes.

"I said, you know what, I'm not going to buy this," he said. The message for his children was: "We are not going to support chaos," added.

Kara Casanova, author of Baton Rouge Children's Books, Louisiana, also returned a Trump product to her shelf as she saw the brand.She had only bought a handful of Trump blouses before that day, but since then she has given them."I just don't want to put more money in the pockets of any relative associated with this man," he said."Everything that comes out of his mouth is offensive to me."

Shortly after the elections.Ivanka Trump's brand tried to distance himself from the new president."The mission of our company is not political, it has never gone and will never be," said the company in a blog post.

Ivanka Trump herself spoke about a boycott movement known as #Grabyourwallet last October, when she told George Stephanopoulos of ABC, in an interview: “My defense of women, trying to empower them in all aspects of their life, beganlong before this political campaign began.I have never politicized that message.People who are looking to politicize it because they may not agree with my father's policies, there is nothing I can do to change it. ”

And Latoya Wright, an extra fashion blogger who lives in Chicago, does see a distinction between the Ivanka Trump brand and his father's policies.

"You can't punish the son for the father," he indicates.

But she paints the line about silence for her father's rhetoric."When your parents make a mistake, you have to talk about it," she said. Wright gave a couple of her shoes Ivanka Trump and threw the other three.

Not everyone sees purchases as a political act.

"I feel it is ridiculous," said a woman who lives in Palm Beach County, Florida, on the boycott of the Ivanka Trump line. "She has really done a lot for women, so I feel it is something unfair."

The woman who voted for Trump and asked not to use her name for fear that boycotters attack her real estate business, said she became aware of the Ivanka brand when someone sent her an email from the brand not long before thecampaign.

She is in love with her six or seven pairs of Ivanka shoes and looks more online and when she is in department stores.Lately, however, she has had difficulty finding them in her number."Many of my friends say:" Where can we find the shoes? "She said.

Lisa Smid of Nashville, Tennessee, injurized that she thinks that Ivanka should not be associated with the Trump administration.

"I have no bad things to say about Ivanka Trump. She seems intelligent, well versed," he said. "I wouldn't be comfortable being condescending with Donald Trump's own brand or businesses."

SMID is not a constant buyer of products from the Ivanka Trump brand, but recently he found a couple of his shoes while watching the DSW website.She wondered what her friends would think if they knew she had asked for them.

Finally, "I made the decision to make the purchase regardless of the criticisms you receive for it," he explained.

"As you can imagine," he said, "there has been more anxiety with these shoes." She still waits for them to arrive, and says it is better worth it.