Analysis/The hotels continue with their strategy not only of opening up to the destination, but of becoming one more attraction for both visitors and, above all, for their conventionees, especially in the urban luxury segment. And what better time than now to deepen that relationship and strengthen ties with your existing customers and also with potential ones! We have already seen the Christmas menus prepared in luxury hotels to celebrate the reunion, according to HOSTELTUR tourism news, but there are some who have gone a step further by organizing a complete program of activities typical of these dates, from traditional markets, live music concerts and open-air Christmas movie sessions, to decoration workshops accompanied by cocktail tastings, exclusive shows and even the possibility of visiting the work office of Santa Claus himself.
The Christmas spirit stays at El Palace Barcelona
The Palace Barcelona wants to become the epicenter of Christmas this year with an original outdoor Christmas cinema but with everything you need to keep warm in four double cabins equipped with blankets, cushions and hot water bottles; alpine gastronomy in a typical cabin like a mountain refuge located on its roof; a Christmas market on the weekends in the roof garden that emulates those of northern Europe, full of local objects and gastronomic products to give away; as well as the traditional afternoon tea with the presence of Santa Claus.
Santa's office, at the Mandarin Oriental Barcelona
The most beloved figure of the North Pole will telework from December 17 to 23 from Mandarin Oriental Barcelona and will set up his office in the Mimosa Garden, next to the hotel's Christmas Market with craft stalls, Christmas delicacies and curiosities. Added to all this is the wish tree, where you can choose a card to help make the wishes of children in shelters in Catalonia come true, in collaboration with the Fundación Soñar Despierto and Llar Nova Esperança.
Flower centerpieces and cocktails workshop at Vincci Hotels
Vincci Hotels has organized its “Flowers&Cocktails” workshops so that all those interested can make their own flower arrangement for Christmas Eve or New Year's Eve dinner while enjoying a delicious cocktail made with the freshest local ingredients. The workshops, which are given in small groups of a maximum of 10 people in collaboration with florists from each city, will take place in some of their hotels in Madrid, Barcelona, Malaga and Bilbao and include all the necessary material.
The chain also offers the possibility of ordering the Christmas menu and going to pick it up at some of its hotels to have it at home on time; or celebrate the holidays with a winter getaway from your Vincci&Go selection, with a wide variety of places and 4 and 5-star hotels to choose from according to the tastes of each traveler.
Spiritual proposal at W Barcelona
The W Barcelona presents a wide range of gastronomic and entertainment proposals to say goodbye to the year with a journey through the senses in a night full of surprises. Thus, its gala dinner in a sustainable key, with a focus on seasonal products, will be accompanied by an exclusive show that will revolve around "the evolution of the human being, from the physical to the spiritual, on a journey from the roots from our ancestors to a utopian future”, by the hand of “musicians, dancers and experts in aerial and interactive shows”.
Hotel María Cristina, Christmas experiences for neighbors, visitors and guests
The María Cristina, a Luxury Collection Hotel, has designed a set of Christmas experiences for residents, visitors and guests, also adding to the decoration of San Sebastián with the lighting of its façade and the traditional Christmas tree, next to the Christmas Market and the big ferris wheel Added to this are fun live musical performances in its Dry Bar while sophisticated cocktails are tasted; or the possibility of enjoying local specialties and seasonal produce in its new culinary space, The Gallery.
Innovative initiatives in hotels in Madrid
The Madrid Hotel Business Association (AEHM) has brought together on its website the proposals for accommodation, gastronomy and well-being of some hotels in the region: among other initiatives, the charity Christmas market at the Gran Hotel Inglés, a Christmas pop-up of Spanish designers in the Me Madrid, or the possibility of witnessing the Parade of Kings from one of the rooms of the Hyatt Regency Hesperia. In many cases, the reservation includes the option of spending the night in the establishment at special prices.
Extra-Christmas activities at the Hotel Botánico de Tenerife
The recently renovated Hotel Botánico & The Oriental Spa Garden (The Hotel Botánico de Tenerife reopens after a reform of between five and six million euros), in Puerto de la Cruz, is betting on a Christmas away from its traditional image and in a climate much warmer with a complete program to guarantee the enjoyment of all members of the family: from the mini club for the little ones to activities for adults, such as ayurveda and tennis or workshops to learn how to make the traditional Canarian mojo or a delicious sangria ; a Christmas full of daily events to enjoy with the family. And to get the gift right, the hotel has launched its online store, where customers can make the most diverse experiences in the establishment an exclusive and different present with which to surprise their loved ones.
Not necessarily Christmas plans at the Pestana in Madrid
Pestana Hotels offers in its two establishments in Madrid plans and activities with a Christmas essence... and not so Christmas. In Pestana Plaza Mayor there will be a new concert "Silent Sessions" with 100% Christmas essence taking advantage of the lighting of the Plaza Mayor; while in Pestana CR7, continuing with its sporting and cosmopolitan essence, special activities and plans have been prepared for this month in its two restaurants: in the Sports Bar there will be reserved rooms to watch the Champions League matches with a closed menu and raffles for signed balls by CR7, and live concerts at his Pizzeria before dinner.